Deyang “Luojiang Fuju” Tangerine Brand Released

On January 16, the Deyang "Luojiang Fuju" tangerine brand launch conference was held in Chengdu.

Conference site [Photo via the Publicity Department of the CPC Luojiang District Committee]

Huang Qi, Secretary of the Luojiang District Party Committee of Deyang City, said that "Luojiang Fuju" tangerines with the spirit of "Happy Homeland and Good Harvest of Tangerines", is a public brand of Chinese fashion, aiming to use tangerines and agritourism as the medium, and sincerely invite all guests and friends to share the most authentic and characteristic fruits, appreciate the scenery, and feel the unique charm of Shu culture in Luojiang.

Luojiang District of Deyang City has a mild climate, suitable altitude and fertile soil, whose tangerines are deeply loved by consumers. In recent years, Luojiang District of Deyang has implemented the strategy of rural revitalization in depth, developed barren hills, transformed low-efficiency forests to develop characteristic industries, and built a 100,000-mu standard demonstration park of tangerine, with an annual production of 60,000 tons and sales of 360 million yuan. The park's leading products are transported to all parts of China with organic certification.

"Luojiang Fuju" tangerines [Photo via the Publicity Department of the CPC Luojiang District Committee]

Luojiang District of Deyang will continue to strengthen the strategic cooperation with scientific research institutes, and help improve the quality of "Luojiang fuju" tangerines through the larger-scale, more standardized and modern planting techniques, as well as the application for organic products, green products certification, etc.. In addition, in terms of overseas market expansion, Luojiang District of Deyang will actively open up overseas sales channels to enhance the tangerines' global influence and market share.