This May Day holiday, Chengdu’s Qingyang District invites visitors to explore its “Trendy Culture in Qingyang: May Day Delights” campaign, blending scenario-based consumption, cultural heritage, sports events, and live performances. From the lively ambiance of Kuanzhai Alley to the profound legacy of museums, from the adrenaline of sports arenas to the mesmerizing glow of theater stages, every corner holds hidden surprises. Over 40 cultural-tourism activities await, offering immersive experiences that showcase Qingyang’s unique charm.

Intangible Cultural Heritage Market

During the “May Day” holiday, Qingyang will host more than ten themed consumption events across key tourist hubs like Kuanzhai Alley and Wenshu Monastery Cultural Block, as well as major commercial zones such as Lanrun Classic M, Chengxi Youpindao, and Qingyang Wanda Plaza. These include pet-friendly zones, intangible cultural heritage markets, and outdoor sports activations, leveraging cultural-tourism scenes to attract crowds.

Traditional Opera Performance

Simultaneously, the district will roll out more than 20 high-quality exhibitions and performances, capitalizing on the booming “museum tourism” trend. Visitors are encouraged to make museums their holiday destinations, while partnerships with travel agencies, hotels, and Cultural and Creative Product shops—collaborating with platforms like Tongcheng Travel—will offer discounts and complimentary services to boost cultural resource utilization.

Stills from The Song of Harmony

Qingyang is also seizing the “Entertainment plus Tourism” momentum, extending the appeal of performances to drive demand for circumjacent merchandise, dining, accommodation, and retail near venues. This strategy transforms the influx of audiences into a holistic cultural-tourism consumption chain.

During May Day holiday, Qingyang will weave its historical legacy with modern trends, painting a holiday scroll that bridges ancient charm and contemporary vibrancy.