During the 2025 May Day holiday, Zigong City hosted a series of cultural and tourism activities both online and offline, fostering a vibrant holiday atmosphere. The city's 19 Grade-A tourist attractions welcomed 674,861 visitors, marking a 20.21% year-on-year increase. Public cultural venues, operating at full capacity, received 45,200 visits, while downtown star-rated hotels achieved an average occupancy rate of 78.56%.

The 31st Zigong International Dinosaur Lantern Festival [Photo by Liao Zhiquan]

Zigong Dinosaur Museum [Photo by Liao Zhiquan]

During the holiday period, Zigong Fangtawild Dino Kingdom launched its themed event "Dinosaur × Ultraman Crossover," extending daily operations to 21:00 and offering a 12-hour extended park experience. The newly created Ultraman-themed atmosphere installations, along with interactive photo spots such as "Protect the Earth" and "Pact of Light," allow visitors to immerse themselves in a fascinating world where the anime IP blends with real-life scenery.

In addition, various educational activities have gained significant popularity. The Zigong Aviation Science Study Tour enables visitors to observe airplane takeoffs and landings up close while learning about aviation. The Zigong Dinosaur Museum launched the parent-child self-guided activity "Little Dinosaur Detectives, Assemble!", where families work together to solve the mystery of an injured dinosaur. The Zigong Salt Industry History Museum organized a DIY winch well activity, letting participants experience the ingenuity of salt workers. Meanwhile, the China Lantern Museum hosted the "Wonderful May Day: Encounter Traditional Intangible Heritage" event, featuring games like arrow tossing, lantern riddle guessing, and hand-painted lantern making, allowing visitors to appreciate the charm of intangible cultural heritage while meeting the demand for fun and educational family activities. (By Li Man, Zhang Xinni)