On June 27, 2025, during the 2025 Mini Series Global Outreach & Branding Conference, the cultural tourism mini-series Love in Aba premiered globally. Jointly produced by the Publicity Department of the CPC Aba Prefectural Committee, the Publicity Department of the CPC Huzhou Municipal Committee and the Sichuan Channel of CRI Online, the series released its Chinese version on platforms including 學習強國(xuéxí qiángguó), CMG Video, Douyin(China's version of TikTok), WeChat Video Channel, Kuaishou, Weibo, and Tencent Video. Simultaneously, its English, Korean, and Hindi versions debuted on YouTube, Facebook, TikTok, and X. It achieves cross-platform resonance across major domestic and international platforms.
Love in Aba Premieres Worldwide
Love in Aba is a groundbreaking 18-episode micro-dramas, each episode lasting 5 minutes. It is directed by renowned filmmaker Rao Kun, and written by acclaimed screenwriters Li Jing and Li Meng. The series features a stellar cast, including capable young actors, international actors, and homegrown actors from Aba prefecture, Sichuan Province. The drama pioneered the use of a culturally and tourism integrated micro-drama which is a new form to promote international outreach. Unlike traditional promotional films or overly dramatic storytelling, Love in Aba adopts a fresh narrative approach by combining "Youth Stories" with "Immersive Scenes," offering a new path for cultural and tourism storytelling.
The production stills of Love in Aba
At the same time, the drama actively responds to the China's National Radio and Television Administration "Travel with Micro-dramas" initiative. Focusing on the vibrant and positive young generation, this work highlights the immersive travel trend favored by the “Generation Z“, vividly portraying the spirit and demeanor of contemporary youth.
The production stills of Love in Aba
It is reported that the film version of Love in Aba will also be released in the near future.(by Jiang Zhuolin,Wang Zihan)
The production stills of Love in Aba
The production stills of Love in Aba
1、“國際在線”由中國國際廣播電臺主辦。經中國國際廣播電臺授權，國廣國際在線網絡（北京）有限公司獨家負責“國際在線”網站的市場經營。
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已取得國廣國際在線網絡（北京）有限公司使用授權的被授權人，應嚴格在授權範圍內使用，不得超範圍使用，使用時應註明“來源：國際在線”。違反上述聲明者，本網將追究其相關法律責任。
任何未與國廣國際在線網絡（北京）有限公司簽訂相關協議或未取得授權書的公司、媒體、網站和個人均無權銷售、使用“國際在線”網站的自有版權信息産品。否則，國廣國際在線網絡（北京）有限公司將採取法律手段維護合法權益，因此産生的損失及為此所花費的全部費用（包括但不限于律師費、訴訟費、差旅費、公證費等）全部由侵權方承擔。
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