Chengdu Jinjiang District Creates a New Sample of Urban Rural Tourism

As one of the central urban areas of Chengdu, Jinjiang District boasts fashionable landmarks such as IFS and Chunxi Road, as well as poetic pastoral fields such as Jiangjia Art Garden and Sansheng Huaxiang Flower Town. The countryside and the city, two different forms of civilization, are constantly intertwined and integrated under the guidance of the park city concept.

In 2021, the "farmhouses in the flower town" in Sansheng Huaxiang Flower Town, Jinjiang District, Chengdu were transformed and upgraded from locations of "agritainment" to "cultural tourism industry courtyards", creating a new form of rural tourism. Sansheng Huaxiang has built a platform for intelligent management of scenic spots. Through the application of cutting-edge technologies such as artificial intelligence, digital twin, and big data, it realized intelligent monitoring, analysis, scheduling, and processing of scenic spots, and built ecologically intelligent brands, developed quality services, and delicate management.

In addition to the "farmhouses in the flower town" scenic spots, spots such as the Skyline Natural Camp and Jiangjia Art Garden in Jinjiang District of Chengdu all feature urban pastoral scenes, forming aesthetic living halls, opening up people's multiple imaginations about life and becoming a "micro-vacation on weekends" destination.

The urban pastoral tourism in Jinjiang District of Chengdu is constantly radiating new vitality. Ecological resources such as flowers, fields and lakes are being implanted in life and consumption scenarios to realize the transformation of ecological value into economic value and social value, creating more sense of gain and happiness for the general public and tourists.

Donghu Park [Photo via the Publicity Department of Chengdu Jinjiang District Committee ]

Jinjiang Bicycle Park [Photo via the Publicity Department of Chengdu Jinjiang District Committee ]

Jiangjia Art Garden [Photo via the Publicity Department of Chengdu Jinjiang District Committee ]

Farmhouses in the flower town [Photo via the Publicity Department of Chengdu Jinjiang District Committee]