Recently, the Ministry of Industry and Information Technology of the People's Republic of China announced the First Batch of Key Cultivation List for Traditional Food Production Areas and Regional Specialty Food Industries. Three distinctive Guizhou products—Sauce-aroma Baijiu from the Chishui River Basin, Guizhou Cili Juice, and Guizhou chili products—were successfully named to the list.
Guizhou Cili Juice leverages the province’s abundant natural resources and unique ecological environment, fully tapping into the economic value and health potential of Cili fruit (a wild rosehip native to the region). Known for its rich nutritional content and distinct flavor, the juice has gained significant popularity in the market.
Ripe Cili fruits at a plantation base in Panzhou City
Photo by Panzhou City Media Center
In recent years, Guizhou has continuously worked to cultivate and expand the Cili specialty food industry cluster, promoting the deep integration of the primary, secondary, and tertiary industries. By focusing on variety improvement, quality enhancement, and brand development, the province has vigorously advanced the intensive processing of Cili fruit. Guizhou is now a major national production base for Cili products, consistently extending industrial chains, diversifying sectors, and increasing added value. These efforts aim to establish a comprehensive Cili industrial chain that integrates cultivation, processing, and sales—helping increase farmers’ incomes and drive high-quality development of the Guizhou Cili industry.
Production line at Shuicheng District Cili Processing Facility
Photo by Nie Kang
On June 15th, the “From Guizhou to the World” Guizhou Cili Industry Integration Promotion Conference for Consumer Upgrading will be held in Guangzhou. Through product displays, health education, and interactive experiences, the event will comprehensively promote the nutritional value and health benefits of Guizhou Cili Juice, while enhancing the brand’s influence.
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