To fully unleash the consumption potential, Shijiazhuang City encourages featured commercial blocks to host well-planned sales promoting activities integrating multiple business patterns in 2023, including food culture festivals, history and culture experiences, fashion and cultural tourism, leisure and shopping. These activities do help enhance their reputation and influence nationwide.
Coffee Culture Festival [Photo via the Publicity Department of the CPC Yuhua District Committee, Shijiazhuang City]
Coffee Culture Festival [Photo via the Publicity Department of the CPC Yuhua District Committee, Shijiazhuang City]
Recently, the 2023 Shijiazhuang Coffee Culture Festival came to a successful conclusion at the MCC World, a commercial block in Shijiazhuang City. During the festival, the block, bustling with noise and excitement, gathered over 100 coffee brands, as well as an array of cultural and creative products, art-featured toys and hands-on activities, with a daily footfall of more than 25,000 visitors on average.
Coffee Culture Festival [Photo via the Publicity Department of the CPC Yuhua District Committee, Shijiazhuang City]
Coffee Culture Festival [Photo via the Publicity Department of the CPC Yuhua District Committee, Shijiazhuang City]
The MCC World encompasses various business patterns including catering, leisure and entertainment, and supporting services, as well as themed sections such as the gourmet park, Hong Kong and Macau-themed area, and home living zone. Relying on its core business, it also introduced the container-based art block, art-featured block, a bar street and other highlights.
Coffee Culture Festival [Photo via the Publicity Department of the CPC Yuhua District Committee, Shijiazhuang City]
Coffee Culture Festival [Photo via the Publicity Department of the CPC Yuhua District Committee, Shijiazhuang City]
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