During the summer vacation, the cultural and tourism market around the Longgong (Dragon Palace) Scenic Area in Huangguoshu Tourism Zone, Anshun City, Guizhou Province, has continued to gain popularity. Leveraging its rich ecological and scenic resources, the local area has continuously improved tourism facilities, diversified consumer offerings, and upgraded signature experiences. By promoting the integrated development of diverse sectors such as homestay wellness and outdoor adventure, the destination has not only enriched visitors' travel experiences but also effectively revitalized the rural cultural tourism economy, driven steady income growth for local residents, and opened up new prospects for high-quality all-for-one tourism development.
At a countryside homestay near the exit of Longgong Scenic Area, the courtyard is packed with guests, with a steady stream of visitors coming for dining and relaxation. As a distinctive rural homestay integrating dining and accommodation near the scenic area, this establishment has comprehensively upgraded its environment and improved its services this year based on tourists' needs, breathing new life into a traditional rural shop and creating an immersive leisure space that combines food, relaxation, and photo opportunities.
Popular Homestays Draw Large Crowds
Photo by Zhou Jia
In Taozicun Village, Longgong Town, wellness stays at rural homestays have become particularly popular. Thanks to the area's excellent ecological climate, tranquil rural environment, and refined personalized services, local homestays have attracted a large number of out-of-province tourists seeking summer retreats and extended stays.
The homestays have also enhanced their guest services by proactively recommending lesser-known local attractions and planning personalized itineraries for guests, leading them to explore the rural landscapes and local customs of Longgong in greater depth. This allows visitors to move beyond traditional sightseeing and immerse themselves in the authentic charm of the local culture and tourism offerings. The high-quality experiences have boosted the homestays' reputation, with overall occupancy rates reaching 80% this year. The thriving rural homestay industry has not only effectively tapped into local rural resources but also provided Taozicun villagers with more opportunities to increase their incomes, injecting strong cultural tourism momentum into rural revitalization.
Scenery of Taozicun Village
Photo by Zhou Jia
In addition to the upgrading of homestay offerings, distinctive outdoor adventure projects have become a new highlight of Longgong's cultural tourism offerings. The popular "Xunlong Cave" experience in Longgong Town has continued to draw crowds, with daily visitor numbers stabilizing at around 100 since July. To cater to diverse travel preferences, the site has newly added two adventure activities—a 17-meter rappelling drop and a 20-meter children's zipline—specifically designed to meet the needs of different age groups.
Relying on its unique natural and ecological resources, Longgong Scenic Area continues to cultivate niche cultural tourism offerings, constantly expanding family-friendly adventure and outdoor recreational experiences, addressing gaps in its range of distinctive tourism offerings, and further strengthening its distinctive local tourism brand.
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